Explains

Nissan CEO Explains What Went Wrong With Infiniti

Nissan CEO Explains What Went Wrong With Infiniti

Nissan CEO Ivan Espinosa said, ‘There were many mistakes” with Infiniti.    The automaker learned Infiniti does not need a dedicated architecture to succeed.     The executive said the brand needs at least 5 models before it can begin to grow.    Infiniti is in the rebuilding stages. The luxury brand has struggled in …

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Hyundai Explains Its New Design Philosophy: ‘Stronger, Not Louder’

Hyundai Explains Its New Design Philosophy: 'Stronger, Not Louder'

Hyundai has been pushing the envelope of automotive design for the better part of a decade. What’s more, it doesn’t simply copy and paste one set of styling cues across a variety of vehicle shapes and sizes.  The automaker’s “chess piece” strategy means that its different designs are tailored to segment needs, while remaining recognizable …

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