Nissan wants more sports cars beyond the GT-R and Z. The company is exploring an entire ‘sports lineup’ with more enthusiast-focused models. Executives have hinted at the return of the Silvia nameplate Nissan is gearing up for a comeback. We were on hand earlier this week as the company unveiled the new Rogue E-Power Hybrid …
Nissan CEO Ivan Espinosa said, ‘There were many mistakes” with Infiniti. The automaker learned Infiniti does not need a dedicated architecture to succeed. The executive said the brand needs at least 5 models before it can begin to grow. Infiniti is in the rebuilding stages. The luxury brand has struggled in …
Nissan CEO Ivan Espinosa has confirmed that a new GT-R (R36) is currently in development. The next GT-R is expected to remain a true performance car, likely incorporating some form of hybrid technology. Nissan is also considering expanding its sports car lineup, with the possibility of a more affordable model like a revived Silvia. The …
Nissan CEO Ivan Espinosa believes there’s still a demand for cheap cars in the US. Tariffs on Mexican-built cars make ultra-cheap models hard to price competitively. A new Versa is being built in Mexico for Latin America, but it likely won’t come to the US. The death of the Nissan Versa in the US following …
Hyundai has been pushing the envelope of automotive design for the better part of a decade. What’s more, it doesn’t simply copy and paste one set of styling cues across a variety of vehicle shapes and sizes. The automaker’s “chess piece” strategy means that its different designs are tailored to segment needs, while remaining recognizable …